Everything inside Ads Essentials.
One fixed monthly fee. No setup costs, no surprises afterwards.
Account structure
Campaigns, ad groups and keywords built around your services and margins.
Keyword research
Search intent, volume and competition mapped. Negatives to stop wasted spend.
Ads and extensions
Copy that matches the search query, tested against each other continuously.
Converting landing page
One page per offer, built for speed and one clear action.
Tracking and measurement
GA4, Google Tag Manager, conversion goals, Consent Mode v2 and cookie banner.
Monthly reporting
What it cost, what it returned and what we change next month.
From baseline to scaling up.
Analysis
Account, market and competitors reviewed. We set keywords, budget and goals.
Build
Campaigns, ads and landing page live. Tracking tested before the first click.
Adjust
Optimising search terms, bids and copy based on real data.
Scale
What works gets budget, what does not gets cut. Reporting every month.
Three scenarios, calculated up front.
Before we start we work out what is achievable in your market and budget, so you know what you are steering towards.
The cautious scenario: lower volume, higher cost per lead. This is the floor we plan against.
The realistic scenario based on our experience with comparable companies and budgets.
What is possible when offer, market and follow-up all work in your favour.
This is how we calculate a scenario. Cost per request includes the €1,000 fee and the media budget. Your numbers depend on market, margin and competition; we fill those in during the growth session.
With Ads Essentials these scenarios are a substantiated forecast, not a guarantee. The written performance guarantee belongs to the growth partnership.
Two ways to work with us.
Start small with the ads, or hand us the whole funnel.
per month · excl. VAT · excl. ad spend
Google Ads setup and management, one converting landing page and full tracking with GA4, GTM, conversion goals and Consent Mode v2. Minimum 4 months.
See Google Ads →per month · excl. VAT
Full-funnel marketing, CRM setup, monthly strategy and the scenario-based performance guarantee. SDR follow-up optional, at additional cost.
See growth partnership →All packages and what they include are listed in the pricing section on the homepage. See pricing
A guarantee? That belongs to the growth partnership.
With Ads Essentials we deliver the setup, the management and the tracking. If you want us committed to an outcome, the growth partnership is the route: there we agree three scenarios and guarantee the worst case in writing.
See the growth partnership →Your fixed points of contact.
No account manager between you and the work. You speak to the people running your campaigns.
Jasper
Head Of Sales Europe
Luna Tedde
Business Service Advisor
Anne Fleur Kolthof
Head Of Marketing
The full team is on the homepage. Meet the team
Google Ads management: the questions we get most.
What does Google Ads management cost at Leadverge? +
Ads Essentials starts at €1,000 per month, excluding VAT and excluding your ad spend. That covers setup, management, one converting landing page and full tracking. Minimum term is 4 months.
How much ad budget do I need? +
It depends on your market, margin and order value. In B2B we usually start from €1,500 per month in media budget, so there is enough data to steer on. We work it out with you up front.
When will I see the first results? +
Campaigns are usually live in week 2. First requests typically arrive two to six weeks after that. Month one is mostly learning, after that it is about scaling what works.
Do the accounts stay mine? +
Yes. Google Ads, GA4 and Google Tag Manager are registered in your name. If you stop, you keep everything: account, history, data and landing page.
Do I get a fixed point of contact? +
Yes. You have one contact person and speak directly to the people running your campaigns. Reply within one working day.
Do you also run LinkedIn and Meta? +
Yes, but not inside Ads Essentials. Multiple channels, CRM and follow-up sit in the growth partnership.
Ready to hand over your Google Ads?
Book a free 30-minute growth session. You will know what is achievable in your market and what it costs.